Charlotte NC Professional Photographer Bob Leverone Photography
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Come by and the see the cool, cool, new space I'll be sharing my studio with. Mike McCarn and I will be above Awaken Gallery at 107 West Central Avenue, in historic downtown Mount Holly, NC. It's an awesome spot and I am excited to finally get to use my gear in such a remarkable spot. You got to see it to beleive it and I can assure you that there will be some amazing images made here. My wife Barb made some incredible food for the Grand Opening last week after she worked harder than anyone to clean things up after all the workers left. Got the space all set to go now!

Come by and say hi!


I've been covering basketball-college and professional for a long, long time. I've been to my share of Final Fours and NBA Finals, but nothing compares to what happened last night when little "David" University of Maryland Baltimore County, a number 16 seed beat the mighty "Goliath" the consensus number one team in the country, the University of Virginia in Charlotte during the first round of the NCAA men's basketball tournament. It is the very first time a number 16 seed has handed a number one seed a loss. Amazing to be there covering the games as a freelancer for the Associated Press.

I honestly thought I was starting to tire, aiming my camera at young college basketball players, but yesterday's upset instilled that passion. Sure put a smile on my face.

And I thought this would be a great spot to share some of the transmitted photos I made last night.

I have this great friend who does amazing catering from his home kitchen in Upstate South Carolina. He's a bit on the eccentric side, but somehow amazes folks with the high quality of food he prepares, but even more by the colorful stories that go along... some true, most not, but all embellished.


His grand daughters call him Oz. He markets himself as Dan the Pigman. The government knows him as Dan Huntley and everyone calls his kitchen, Danistan.


No doubt I wanted to make a photographic portrait of my chaotic friend and I have done so often over the years. But, I wanted him alone, inside Danistan and wanted to show the craziness he brings to every job. And that his food is amazing. Corporate Portraits


I have never been disappointed in anything that he has prepared. Surprised and maybe a bit weary of putting some of it in my mouth...


Check out Dan the Pigman here:  http://www.outdoorfeasts.com/

so-this is the portrait I came up with in Danistan.


            I am like a little kid in a candy shop! So excited to open this new door into professional photography in Charlotte, NC.

            I always have dreamed of hanging out a shingle for my photography business. In the past couple of months, my friend and co-professional photographer, Mike McCarn have stumbled onto this very cool space in downtown Mt. Holly to set up our lights, set up shop and work together in this small, but very cool studio space-just minutes from Uptown Charlotte, NC.

            There is some incredible energy in Mt. Holly right now as the downtown Historic area is seeing an amazing reformation. Mike and I get to be a small part of that change. Well share this former shoe repair shop at 107 West Central Avenue with four other artists-a ceramic artist, a couple of really inspiring painters and a graphic artist. We are located upstairs with three other studios, above a gallery where many more artists will have their work for sale. We have an awesome window that allows the most amazing light to fill every corner of the room.

            We will be moving in sometime this March. This old building is in the middle of getting a new life-inside and out and will stand tall and proud when finished. Ill note when both Mike and I are up and running here and will soon be scheduling shoots then.

You can see some of my work here on this website. Check out Mikes incredible work here on his site https://www.mikemccarnphotography.com/   And come by for a visit when we get the studio up and running!

            Its been tough for me and I come to this with a little bit of stomping and screaming. Many folks-a lot smarter than I, keep telling me I need to do this and do that to increase my footprint on the web and generate more business. A better SEO. Search Engine Optimization. One constant has been to start a blog on my site and this is my first attempt at that and in part, trying to explain why this seems so difficult for me.

            Most consider me to be old school when it comes to being a professional photographer. And thats mostly true. I started my first job at a newspaper in 1980 when exposing film was much more critical than exposing a sensor today, when you turned the focus ring to manually get the scene sharp and auto exposure was something no one back then would think possible. I started out as a staff photographer dunking film in all kinds of chemicals and making 8x10 prints using trays filled with God knows what sort of chemicals.

            So things have changed quite a bit since 1980. I ended up continuing my career as a professional photographer in Charlotte, NC where I still live with my wife, Barb. The auto-focus I swore would never match my skills is probably better 99 per cent of the time, but I still find myself tweaking the focus on many lenses-especially the longer ones. I dont go and hide in a darkroom to make a print magically come to life, but sit behind a computer and push the pixels further than I could ever imagine-even with my hands deep into a tray of fixer. Digital photo files have so much more detail and information than even the best film. There are no more harmful chemicals. No more enlargers. And instead of having to jump on private planes to cover football games and get back to the newspaper to make deadline, having a laptop and internet connection allows transmitting the files anywhere one of the easiest parts of the process.

            Marketing or pushing my work has never come naturally. Thats where the stomping and screaming comes in. Like many, I thought this world wide web thing would be a flash in the pan-something that lasted a short time and then moved on. But this digital revolution has changed everything for really just about everyone and every busibness. There are just so many more opportunities. And I need to push myself to be part of that change.

            Because I have always worked for a publication, I've never really had to sell myself-or my work. Thats partly why this is difficult for me and creates that bit of stomping and screaming I mentioned. I am use to handing my work to editors who know me and have come to believe in my work and let them decide whats best to illustrate a story, an idea. And that seems all very natural to me-produce the images and step out of the way. I have always felt it unnatural to go and sell an editor on my work and like most of my fellow photographers, looked down on those few photographers who do.

            But things have changed dramatically, and I have slowly come to realize that I might have to change a bit too. I want to change my clientele from a more sports-centric one. I am getting so tired of chasing large sweaty men around fields and courts with my camera. I'd like to help corporations everywhere find their visual branding and create that image that helps them sell themselves. I need to be putting my work in front of corporations who have the challenge of creating a high quality profile and I need more from this website to get eyes on my work. What has not changed for me since day one-is producing the highest quality images.

            Marketing myself, as unnatural as it is for me, seems to be an important element to growing my photography business. I might even expand my social media footprint beyond LinkedIn. But, its all new and a bit scary to me. I guess this dang world wide web thing is here to stay. And be sure that through all these years and all these changes, my highest priority has always been the images that I create. You can read up on all my history in the About section of this website, but make sure you look at the images and see the unique, high quality work that I have produced throughout all these changes… all those years.

            And I promise to silence all the stomping and screaming and embrace many of the changes that have come because of the digital explosion. A lot less whining, I hope, and I promise to add to this blog on a more regular basis. To make it more informative to folks who want to know more about my professional photography work, the lighting and my work process. I also want to be sure to have some behind the scene photos to help show what I am all about. I might even take a look back at some of the cool people I've had the pleasure of shooting. Stay tuned-I hope it will all be more interesting as it all grows.

            Not sure I'll be jumping on Facebook or Instagram any time soon, but… "ya never say never."


Charlotte NC 
704-968-4056
© Bob Leverone